CASE STUDY

Extra 22k In Added Profit In A Single Month, Plus Eliminated Staff Issues

Conquest Digital partnered with Josh to help save his roofing company. He had a broken acquisition system and staff retention issues, but after 3 months with us, he stuck with the same staff and added 22k profit in a single month.

Backstory

Josh is a roofing contractor in Georgia who had problems keeping employees because he struggled to provide them with consistent work and pay. He had worked with marketing agencies in the past but they didn’t keep him busy enough. He had tried more "mainstream" methods like Angi's List. he even tried running ads himself, but nothing seemed to be getting the results he wanted.

Josh responded to one of our emails and he quickly became a partner.

When Conquest first started working with Josh we quickly diagnosed the issue as being an acquisition issue. He lacked any real means of getting new customers, or even opportunities to get customers.

As Conquest got involved we understood what the cause of their problems were

  • No customer acquisition channel
  • Poor staff retention

Customer Acquisition Channel

The first problem was that Josh had no predictable way to acquire customers. Because of this, the first thing we did was implement a Google Ads and lead nurture sequence to create a high intent pipeline of leads, and eventually projects.

Poor Staff Retention

Josh's employees would leave him in the dust because he was unable to provide them with enough work. They could sense that the company was in trouble. With the new acquisition method in full swing, Josh was able to get the work he needed so he could keep the same staff and build a company culture with the same group.

Results

Within 3 months, Josh had maintained the same staff, completed a couple more roofs/month, and had multiple months where he made upwards of 15k added profit. His stress levels decreased drastically and he looks forward to coming to work again.